The Carrot Project

Been pretty quiet for a few weeks on this blog.

Gotta end that, so here’s an update…

Content is still our biggest, most immediate challenge. We need to get to a point at which we’re adding new product categories (and corresponding brand and expert info) consistently. One a week would be amazing. One every two or three would work fine. And I wouldn’t complain about one a month.

But we’re not there.

And that’s because I’m being tentative or careful or miserly or something. A little voice in my head is telling me to move slowly, get a few more of the technical details worked out, and pay the lawyers what I owe them before pushing harder for content, and I’m listening.

Maybe I’m crazy. We’ll see.

Despite that craziness, however, we have a couple of categories in the pipeline. Two people are working separately, evaluating the process as I described it to them (and as they’re experiencing it), and trying to figure out which main stream booksellers and toilet paper manufacturers we (book and TP consumers) should and shouldn’t support.

So there you go.

Content. We need it. And we need it to be good. Clear. Diverse. Accurate. Thought-provoking. Literary, even. If anyone has ideas or wants to have a go at a product category and help evolve the process, let me know.