My favorite page to link to over the past few months has been carrotproject dot com slash crunchy.
Before yesterday, that URL would take you to a little story about hippie poet geeks (which is still alive and well on the internets - in this blog post - if anyone ever needs it for anything).
Now, however, carrotproject dot com slash crunchy will take you here, to a few sentences about mouth sensation metaphors that link to an explanation how we calculate the percentage scores you see when you compare brands using The Carrot Project.
And we think that explanation is important. We want it to make sense. So we’d love if you’d have a look. And tell us what you think.
Call, email, comment, leave feedback, whatever.
Thank you!